Job Description
**Digital Business Analyst Role Summary:** Collaborate with cross-functional teams to gather and document business requirements, drive digital product development, and ensure agile delivery methodology.
Our Technology teams are at the heart of what we do, surrounded by top specialists in the industry. You'll bring your ideas to the business, shaping the customer experience as part of a forward-thinking team.
The Digital Business Analyst will elicit and document business requirements for the Digital Product team, building digital experiences to delight customers and drive business growth.
- Responsible for day-to-day oversight and delivery for a Product team, prioritizing changes and ensuring scope and technical requirements are understood and implemented.
- Collaborate with stakeholders across Digital Product, Technology, the business, partners, and suppliers to gather requirements and translate them into product-based delivery requirements.
- Excellent communication skills and deep understanding of product and agile delivery methodology required.
**What You'll Get:**
- 27 days of leave, plus bank holidays, and the option to buy additional days.
- Flexible working, early Friday finish, and a subsidised cafeteria.
- Primark Perks – Discounts with local partner businesses.
**Your Day-to-Day:**
- Conduct interviews, workshops, and review documentation to gather requirements and translate them into acceptance criteria for the Product team.
- Work closely with Product Owners and cross-functional delivery teams to focus on value-driven delivery that supports innovation, optimisation, and maintenance of digital products.
- Be a champion for the Agile way of working, ensuring all standards and processes are followed and changes and improvements to increase the team's productivity are implemented.
- Build and maintain a strong understanding of existing system and application landscape as a building block for future solutions.
- Support Product Owners to challenge business units on their assumptions to help deliver solutions for their current and future needs.
- Use data to inform decision-making and look for opportunities to optimise digital performance.
**What You'll Bring:**
- Minimum 3 years' practical experience in a Business Analysis role or business relationship management in a digital environment.
- Industry or functional expertise validated through experience working in ecommerce.
- An appropriate degree, equivalent qualification, or experience.
- Strong experience with digital systems.
- Preferably a certification in Agile Product Ownership, Scaled Agile, Scrum Master, or equivalent.
**Join Our Team:**
We're a diverse, passionate, and talented team where you'll truly belong, collaborating on projects that will shape the future of our industry. If you're excited about this role but don't meet all the criteria, we encourage you to apply.
We offer a range of benefits that put you first, including flexible working, a subsidised cafeteria, and Primark Perks – Discounts with local partner businesses.
We're committed to providing a supportive environment for our colleagues, and we're proud to offer a range of benefits that support your well-being and career development.