Job Description
Paid Media Digital Marketing Specialist required for our Cork based client, a Software Product House with massive scope for career progression. This is a fast paced, young, dynamic organization that develops a number of e-commerce web applications, delivering a high-performance system to global users. This role can be fulfilled remotely from anywhere in Ireland, with once a month meeting onsite in Cork Responsibilities: Execution of paid media campaigns across digital marketing channels. Providing high-value strategy and execution of paid performance media across Google,, Facebook, Apple Ads, and other media channels Contribute to the ongoing evolution of paid media tactics to optimise advertising performance Execution of Campaigns, Ad Sets and Ads within advertising platforms Devising creative briefs for ad and landing page creative, and working with creative partners to drive creative production Measuring, analysing, and reporting on campaign performance against key performance objectives Manage A/B testing of creative, ad messaging and targeting Optimising campaigns on a regular basis using campaign and internal performance data to improve performance Requirements: 2+ years experience working in a similar digital performance marketingrole Experience executing performance marketing campaigns within digital media channels Strong knowledge of 1 or more major advertising platforms and familiarity with others (Meta/Google Ads/Apple Ads/Apps Flyer), with experience of running campaigns on these platforms. Comfortable in a fast-paced, highly-dynamic workplace Excellent written and verbal communication skills and ability to prepare reports and slide decks Salary: €40k p.a., 5% pension, healthcare Skills: digital marketing google ads marketing campaigns